Author: Parthajeet Sharma
Reading time: 2 hours
Snapshot: With changing times, innovation and creative thinking being at the core of enterprises, it is time to foster a culture in organizations which promote the above. This book discusses with examples how by design thinking approach and some cost-effective thinking organizations have and can further evolve to foster the above and enhance productivity. In short a workspace design 101 for companies.
Detailed Review: There are some books which hook the reader right from their acknowledgement section, this book has one of the funniest ones I ever read and recommend you to not miss it.
Coming to the details. We live an ever changing world. I remember a time we had black and white television and now we all have laptops and stream movies online. The last three decades have seen technological revolution like never before, more so the last decade where we now carry everything we need to work, on our mobile phone.
This revolution and the fast moving digital innovation has not just changed our personal but our professional lives as well. The world is now run by innovators and creative people. Corporate is trying to evolve into a place that fosters better thinking and better experience for an employee, more than just a fat pay check at the end of every month.
This is the evolution the writer talks about in this book. He begins to describe how beautifully designed places foster innovation and where doing it, but not doing it right, can go terribly wrong. He begins with the history of replacing the assembly line, to cubicles to open co-working spaces, each with their advantage and dis-advantages. He describes case studies wherein changes in the workplace or approach to problem solving has led to better solution and emphasizes the need for better designed workplaces for optimum productivity.
This is the era where people go a step greater and leave stable jobs to work remotely, digitally and travel at the same time, explore new places and keep their creativity alive, also remaining free from stress induced diseases. With increasing stress and work pressure at workplace it is more critical now more than ever to work in a place where your creativity, productivity and most importantly health is intact.
Researchers have indeed found that the workplaces resembling a natural habitat, with plants, etc. are better than the ones without it. Soon it will be impossible to retain talent and therefore innovate and grow without such nurturing workplaces. This book makes the reader aware, citing examples how design thinking is inevitable for businesses, now more than ever. There should be a second part to this book which describes detailed case studies of organizations who have put it into practice with statistics across nations, for organizations looking at the matter and wanting to apply these principles more critically.
The book spoke to me personally as I love doing the reading and blogging part of my job in cafes. I hunt for ones with different ambiance to cheer up my mood after a stress free work week. Its like my mini break, reading, coffee and good ambiance. I read this book in a Starbucks at the Delhi airport and I am writing the review while in another coffee shop, there cannot be an evidence of wanting a good ambiance, better than this one.
RC Rating: 5/5. The first book in its niche, it is a not to miss read for business owners or people wanting to become one. Highly recommended.
Grab a copy here: https://www.amazon.in/Work-Workers-Workplaces-starting-innovation-ebook/dp/B07DV713YM
About the Author: Parthajeet Sarma is a Chevening scholar (Oxford University), author, award-winning innovator and entrepreneur. He leads a team that helps organizations boost employee productivity. Set up in 2003 by Parthajeet, iDream has metamorphosed to be a boutique strategic management consultancy, handholding change management in corporate organizations, by following a unique method of using ‘space’ as the starting point of innovation. His third book ‘The radically changing nature of Work, Workers & Workplaces’ is now available globally. His first book ‘Smart Phones, Dumb People?’ is a light commentary on the behavioral changes in humans due to technology. His second book, ‘The Rich Labourer’, espouses a ‘design led’ problem solving technique, applicable in one’s personal and professional lives.